Let's TalkLet's TalkNative-feeling video advertising for brands that need reach and discovery, run by people who understand the format is the targeting.
Most TikTok ad accounts fail because the creative is an Instagram post in a vertical frame. We script three concepts built for how the platform is actually watched - hook in the first second, native pacing, no polish where polish hurts. Run them yourself if you like.
The real deliverables, not a list written to make a proposal look thicker.
They told us our product was wrong for TikTok and to put the budget into Meta instead. They talked themselves out of a channel. That is why we gave them the whole account.
Our polished brand video did nothing. A creator filming in her kitchen on a phone outperformed it twenty to one.
Discovery on TikTok, conversion on Meta retargeting. Nobody had explained the channels could work as one system.
Sometimes, and often not. It is exceptional for discovery of visual, impulse-friendly products. For a considered high-ticket B2B purchase, the money is usually better spent on search. We will tell you which side you fall on before taking the work.
No. We source creators. Founder-led content performs well when the founder wants to do it, and badly when they are being made to.
Imperfectly, like everywhere else. We measure with a mix of platform data, post-purchase surveys and blended acquisition cost rather than trusting any single number.
More than any other channel. Fatigue is fast. Plan on continuous new concepts rather than a quarterly shoot.
This is one part of a bigger service. Here is the whole of it, and the closest neighbours.
Tell us what you are running today and what is not working. We will tell you honestly whether tiktok ads is the right thing to fix first - and if it is not, what is.