Platino SolLet's Talk
CRO & Funnels

Conversion Rate Optimization & Funnels

Scientific A/B testing, heatmap analysis, sales funnel architecture, and landing page optimization that systematically doubles your conversion rates.

The no-brainer offer

A free teardown of your highest-traffic page, with the three fixes ranked by revenue.

We record real sessions on your top landing page, map where people leave, and send you a short video walking through exactly what is costing you conversions. No slide deck, no upsell call required. If you want us to build the fixes, we will. If you want to hand it to your own team, take it.

The teardown is free and yours to keep, whether or not you hire us.
2x
Typical conversion lift target
14 days
From teardown to live test
100%
Tests run to significance
84+
Brands scaled
What you get

What this actually includes

No line items that exist to pad a proposal. This is the work.

Funnel audit and drop-off analysis
Landing page design and A/B testing
Heatmap and session-recording review
Checkout and form optimization
Session recordings and form analytics read before anything is changed, not after
Sequential testing where traffic is too thin for a split test to ever reach significance
In this service

What you might be searching for

The same work, named the way people usually look for it. Each one goes deeper on a specific channel or outcome.

Website Design

Website Design

Plumbing Website Design
Website Design for Plumbers
A plumbing website is used most at the worst moment - water on the floor, a phone in one hand - and most are designed for someone browsing at a desk.
Read more →
HVAC Website Design
Website Design for HVAC Companies
An HVAC website serves a broken air conditioner in July, a dead furnace in January and a system replacement in between - usually with one homepage that says the same thing all year.
Read more →
Electrical Website Design
Website Design for Electricians
An electrician's website has to reassure a homeowner who is nervous about safety and sell a panel, EV charger or generator job worth many call-outs - usually from the same few pages.
Read more →
Garage Door Website Design
Website Design for Garage Door Companies
In a category known for fake listings and bait pricing, a garage door company's website has one job before any other: proving the business is real.
Read more →
Roofing Website Design
Website Design for Roofers
A roofing website is judged twice: by a homeowner after a storm deciding who to trust with an insurance claim, and by one planning a replacement who wants to see real finished roofs nearby.
Read more →
Restoration Website Design
Website Design for Restoration Companies
A restoration website is visited in a crisis - water spreading, smoke in the house - and it has to calm the visitor, get them on the phone and explain an insurance process they have never been through.
Read more →
Remodeling Website Design
Website Design for Remodeling Contractors
A remodeling website is where a homeowner decides whether you are the kind of contractor they want in their house for months - and most show a gallery and a contact form and hope.
Read more →
Solar Website Design
Website Design for Solar Companies
A solar website is read by sceptics - homeowners who have heard the pitch, distrust the savings claims and want to check the numbers before they let anyone into the house.
Read more →
Foundation Repair Website Design
Website Design for Foundation Repair Companies
People rarely search for 'foundation repair'. They search for the crack above the door, and the website that explains the crack honestly is the one they call.
Read more →
Landscaping Website Design
Website Design for Landscaping Companies
A landscaping website sells two very different things - a one-off design and build, and a maintenance contract that runs for years - and most sell neither well.
Read more →
Tree Service Website Design
Website Design for Tree Service Companies
A tree service website serves a homeowner with a tree on the roof after a storm and one planning a careful removal next month - and has to prove to both that you are insured.
Read more →
Pool Website Design
Website Design for Pool Companies
A pool company's website has two front doors - a new build worth tens of thousands and a weekly service contract - and each buyer needs something the other does not.
Read more →
Pest Control Website Design
Website Design for Pest Control Companies
A pest control website has to win an anxious one-off call today and turn it into a recurring plan - while saying nothing about safety that the rules do not allow.
Read more →
Auto Repair Website Design
Website Design for Auto Repair Shops
An auto repair shop's website is checked by a driver deciding whether to trust you with their car - and most show opening hours, a phone number and a stock photo of a spanner.
Read more →
What clients say

In their words

They killed two of their own ideas because the test said so. That is when I knew the testing was real and not decoration.

Ecommerce Manager
Home goods brand

Our traffic did not change at all that quarter. Revenue did. It turned out the checkout was the whole problem.

Owner
Fashion and apparel retailer

The first thing they sent was a video of an actual customer failing to find the pricing. Impossible to argue with.

Questions

Before you ask us

Roughly 1,000 conversions-worth of traffic a month per page you want to test, otherwise a test takes so long to reach significance that the market changes underneath it. Below that we focus on qualitative fixes - recordings, messaging, page structure - which still move numbers without needing statistics.

Related

Where this connects

These services are bought together more often than not, because the problems they solve sit next to each other.

Get started

Talk to us about cro & funnels

Tell us where you are now and what you are trying to reach. We will tell you honestly whether this is the right service for it, and what we would do first.

  • A reply within one business day, from someone who would work on the account
  • No pitch deck and no pressure - we will tell you if you are not a fit
  • Everything we produce during the offer is yours to keep either way