Let's TalkLet's TalkThe map rewards being nearby, and a landscaper's best advertising is already parked on the street - the crew, the trailer and the finished garden next door.
Give us your business name and service area. We come back with where you rank across a grid of the areas your crews work, how your profile compares with whoever is beating you, and the three changes worth making first. Recorded walkthrough, no call required.
Four failures we see repeatedly in this vertical, and what each one actually costs.
Many profiles list a single category and no services. Without design-build, patios, retaining walls, irrigation, lighting, lawn care and maintenance described, the profile cannot match the specific searches homeowners make, and the map shows competitors who spelled it out.
Landscapers travel to customers, and a profile set up as a storefront, or with service areas unrelated to where crews actually work, sends the wrong signals. Proximity also limits where the business can rank, however good the profile is.
Landscaping is visual, and homeowners judge the work from photos. A profile with a handful of old images, or stock pictures, gives them little reason to call - while a steady stream of real, recent project photos shows the work and keeps the profile active.
A review describing a new patio, a garden redesign or reliable weekly maintenance tells the next homeowner exactly what they want to know. Most companies ask for reviews in a way that produces a star rating and a sentence.
Business outcomes rather than dashboard metrics. None of these is a guaranteed number - where we do guarantee something, it is written into the offer above.
The real deliverables, not a list written to make a proposal look thicker.
Not the general agency pitch. The reasons that only apply to this kind of business.
A profile only appears for work it describes. We configure services for design-build, hardscape, planting, irrigation, lighting and maintenance, and keep the descriptions accurate - so homeowners searching for a specific project find you, not just those searching for landscaping in general.
The best local marketing a landscaper has is the finished garden. We help crews capture before-and-after photos as part of each job and add them regularly, so the profile shows a steady stream of real work that competitors with a few old images cannot match.
Checked from your yard, rankings always look fine. A grid across the areas your crews work shows where you appear and where you disappear. We report both, and recommend focusing effort on the neighbourhoods where you already work.
Rankings across a grid of the areas your crews work.
Every line of work added and described accurately.
Configured for a business that travels to customers.
Before-and-after images captured on each job and added regularly.
Prompts for the project or service and the neighbourhood.
Grid movement and profile-sourced enquiries monthly.
The parts of this that come from having run it in this industry before rather than from running it well in general.
The neighbourhoods where you already have customers are where your trailers are seen, where reviews come from and where you are most likely to rank. Focusing local effort there makes routes more profitable and visibility stronger at the same time.
Posting about spring planning, summer watering, autumn clean-ups and winter services shows homeowners the company is active and knows the local seasons, and keeps the profile fresh throughout the year.
Landscaping results are visible and dramatic. Before-and-after photos of real projects are among the most persuasive things a profile can show, and there is no restriction on sharing your own work with the customer's permission.
Reviews that mention a street or neighbourhood - with the customer's agreement - reassure nearby homeowners that you already work in their area and know its gardens. That is especially valuable for maintenance, where proximity makes each new customer more profitable.
The nearest engagement we can point at is a multi-location dental network rather than a landscaping company, and it was paid acquisition rather than local search - none of our case studies is a local SEO engagement and we would rather say so. What transfers is consistent measurement across several areas. The profile, photo and route work on this page comes from how the landscaping map behaves.
Read the full case studyUsually because the profile does not mention them. Add each line of work as a service, publish photos of those projects and ask customers who had that work done to describe it in their reviews. The map can only show a business for work it has evidence of.
Regularly through the season - weekly if you can. Before-and-after photos of real projects keep the profile active and show homeowners the quality of your work. Make capturing them part of every job.
If customers do not visit your premises, you are generally set up as a service-area business with the address hidden and your service areas listed. It should match where your crews genuinely work. Proximity still sets the limit on where you can rank.
Ask at the right moment - when a project is finished or after a season of reliable maintenance - and ask customers to mention what you did and their neighbourhood. Specific reviews help the next homeowner and help you appear for those searches.
Seasonal advice suited to your local climate, finished projects with before-and-after photos, and reminders about seasonal services. Posts that match what homeowners are thinking about right now keep the profile relevant.
Profile and service changes can move position within weeks. Photos and reviews build more slowly. Starting before spring means the profile is strong when demand arrives.
Only up to a point - proximity limits map rankings. Focus local SEO on the neighbourhoods where your crews already work, and use paid search for areas further out, particularly for design-build projects whose value justifies the travel.
With the customer's permission and where local rules allow, a tidy sign during or after a project tells the whole street who did the work. It builds neighbourhood awareness, prompts searches for your business name, and supports the dense routes that make maintenance profitable.
After a few weeks of reliable service rather than after the first visit. What maintenance customers value is consistency - the crew turning up, the lawn looking right week after week - and they can only describe that once they have experienced it. For projects, ask when the work is finished and the customer is happy with it.
The one that best describes the work you most want to be found for - for example, whether landscaping, lawn care or landscape design is your core business - compared with the companies that currently outrank you. Add secondary categories only where they match services you genuinely provide.
Yes, if the client is willing. A property manager or homeowner association describing reliable, well-communicated maintenance reassures other commercial buyers and signals to homeowners that you run a professional operation. Ask at contract renewal, when the relationship has been proven over a full season.
This is one part of a bigger service. Here is the whole of it, and the closest neighbours.
No pitch deck, no discovery call you have to sit through. Tell us the situation and we will tell you whether we can help.